In fact, Facebook Local, a standalone app, is designed to direct users to nearby Events based on their locations.Īnd, as of August 2018, Facebook enables you to sell concert tickets directly through the platform. Each month, hundreds of millions of consumers use Facebook Events to find stuff to do in their cities and neighborhoods. I was in a record store when I first heard Australian prog outfit King Gizzard and the Lizard Wizard, and I’ve been a huge fan ever since!įacebook is terrific for organizing and promoting upcoming concerts. You can also ask an employee if they’re willing to play your latest music. Go to record stores and advertise your band however you like-posters, stickers, buttons, etc.
Plus, over the past 12 years, annual sales of vinyl records in the U.S. But, there will always be music lovers who appreciate all things vintage. Streaming platforms are dominant, and CDs are useful only to anthropologists. Plus, touring is expensive.Īs such, we’ve taken the time to create an accessible music marketing guide to help you reach as many unjustifiably angry 15-year-olds as possible. A song with a million streams will earn you well under $10,000. After all, artists can expect to make only about 70% of a penny per play on Apple Music, and a little more than half that on Spotify.
The music industry is immensely competitive, and good marketing is essential for anyone looking to turn their art into a successful career.
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